Privacy Policy
Last updated: 19 October 2026
Who we are
My Trade Kit Ltd ("we", "us") is the data controller for personal data collected through https://mytradekit.com. We're a company registered in England and Wales, company number 16751160, registered office 71-75 Shelton Street, London, WC2H 9JQ. You can contact us at mytradekit@gmail.com.
What data we collect
- Proposal form submissions: your name, business name, email, phone number, trade, main town or area, and what you'd like help with
- Analytics data: anonymised usage data (pages visited, device type, general location) via Google Analytics 4 and Cloudflare Web Analytics
How we use it and our lawful basis
- Contacting you about your enquiry and preparing your proposal: legitimate interest, and taking steps at your request before entering into a contract
- Understanding how the site is used and improving it: consent, given through the cookie banner
Who we share it with
We use the following third parties to run the site and respond to enquiries:
- HubSpot (form submissions and our customer records, stored in HubSpot's EU data centre)
- Google (Analytics)
- Cloudflare (hosting, security and cookieless analytics)
- CookiePal (cookie consent management)
We may also disclose your data:
- In connection with a merger, acquisition, sale of business assets, or restructuring, in which case your data may be transferred as part of that transaction
- Where necessary to protect our rights, property, or safety, or the rights, property, or safety of others
We never sell your data.
International transfers
Some of the providers above are based outside the UK (including the US). Where this happens, they rely on legally recognised safeguards such as the UK International Data Transfer Agreement or Standard Contractual Clauses to protect your data.
How long we keep it
Enquiry data is kept for 24 months from your last contact with us, unless you become a client or a longer period is needed for legal or accounting reasons. Analytics data is kept for 14 months.
Your rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you
- Correct inaccurate data
- Request deletion of your data
- Restrict or object to how we use it
- Request your data in a portable format
- Withdraw your consent to analytics cookies at any time, through the cookie banner
To exercise any of these rights, contact us at mytradekit@gmail.com. You also have the right to complain to the Information Commissioner's Office (ico.org.uk) if you believe your data hasn't been handled properly.
Automated decision-making
We do not use your personal data to make any decisions about you using automated means alone (without human involvement) that would have a legal or similarly significant effect on you.
Children's privacy
This website is for businesses and is not directed at children. We do not knowingly collect personal data from anyone under the age of 13. If you believe a child has provided us with personal data, please contact us at mytradekit@gmail.com so we can delete it.
Security
We take reasonable technical and organisational measures to protect your data, including secure hosting and restricted access to our systems. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If we become aware of a data breach affecting your personal data, we will notify you and the ICO without undue delay, where required by law.
Changes to this policy
We may update this policy from time to time. Changes will be posted on this page with an updated date.